Apa yang akan kamu pelajari

We cover 4 key topics on this webinar:

✅ Rationale: Understanding the importance of embracing mixed methods in UX research.
✅ Vision: Shaping the future of team structure and culture through diverse research approaches.
✅ Process: Exploring strategic steps and processes implemented to achieve research goals, with practical examples.
✅ Results: Key learnings and outcomes from Naning's experience managing a UX research team

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Mentor

Naning Utoyo

Naning Utoyo brings over a decade of experience in product design and strategy, focusing on data-driven and user-centric methods. Having led diverse teams, including her notable role at ShopBack where she centralised and democratised the research process, Naning now dedicates herself to enhancing the UX community. Through her engaging writings and talks, she aims to inspire and empower other professionals in the industry.

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Tingkat kesulitan

It's not for everyone. Suitable for friends who has prior knowledge of UX Research.

Suitable if:
✅ You want to understand the rationale of this approach
✅ You want to learn the strategical steps on integrating UXR mixed method on the team
✅ You want to learn from the real case scenario on organizational level

Not suitable if:
❌ You are beginner in the field. You need basic knowledge of UXR
❌ You expect to do practical exercise on this session

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Apa yang akan kamu dapatkan

Kamu akan mendapatkan rekaman dan materi pembelajaran lengkap dan komprehensif mengenai topik ini. Materi bisa kamu akses selamanya.

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